Digital Marketing: This is the aspect of our company that is in charge of driving brand awareness and advertisement through all the digital channels. These channels include social media, the company’s own website, search engine rankings, email, display advertising, mobile applications, email, web applications, websites, or any new digital channel and the company’s blog.
This department is tasked with the responsibility of providing efficient and affordable superfast BulkSMS services & Digital Mobile Marketing in Nigeria, Africa and across the globe using state of the act modern SMS gateway in the mobile marketing Industry. Through this department we work for any business in any industry, regardless of what your company sells or renders.
Digital marketing is the component of marketing that exploits the internet and online based digital technologies like mobile phones, personal computers, and other digital media and platforms to promote products and services. The emergence of digital marketing between 1990s and 2000s has changed the approach in which brands and businesses make use of technology for marketing. Since digital platforms became gradually more incorporated into marketing plans and everyday life, and as people increasingly use digital devices as an alternative of visiting physical shops, digital marketing operations have become widespread, employing combinations of search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising, e-books, and optical disks and games have become commonplace. Digital marketing extends to non-Internet channels that provide digital media, such as television, mobile phones (SMS and MMS), callback, and on-hold mobile ring tones. The extension to non-Internet channels differentiates digital marketing from online marketing. Some examples of digital marketing includes: Engine Optimization (SEO), Content Marketing, Social Media Marketing, Pay Per Click (PPC), Affiliate Marketing, Native Advertising, Marketing Automation, Email Marketing, Online PR, Inbound Marketing and Sponsored Content etc.